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The NLB Group

Strategy

Strategy

The NLB vision is to maintain and further develop its position as a leading regional highly profitable banking and financial group.

Mission

The NLB Group’s mission is to be a reliable and dependable long-term partner that customers can count on. The NLB Group ensures its clients delivery of first class, full service banking products and the comprehensive financial solutions they require to meet their goals.

The fundamental mission of the NLB Group is to be the comprehensive provider of financial services in all its target markets (Slovenia and the countries of the former Yugoslavia). In other markets, largely in various EU countries and the countries of the former Soviet Union, the NLB Group operates within the sphere of its competence and capabilities, adapting its particular services to meet local conditions.

Values

NLB Group values are:
  • Focus on customers,
  • Flexibility,
  • Quality services,
  • Expertise,
  • Reliability,
  • Security,
  • Self-motivated initiative.

Strategic Objectives

The strategy of the NLB Group is two fold:

  • to provide complete and comprehensive financial services,
  • to operate in the markets of SE Europe.
Provider of Comprehensive Financial Services

The NLB Group is a full service banking and financial group that realizes its goal of providing comprehensive financial services to its clients by offering a complete, wide-ranging, all-inclusive set of financial solutions.

NLB Group assures its clients first class, comprehensive financial services in the following strategic areas:

  • Banking (retail, corporate, investment banking and trade);
  • Leasing;
  • Factoring and forfaiting;
  • Asset management and stock brokerage;
  • Life and pension insurance.

The NLB Group will continue to build on and develop its competitive advantage by diversifying its activities and by offering comprehensive financial services to its customers.

Operations in the Markets of SE Europe

The NLB Group has a long-standing tradition in international trade. Its strategic markets, together with those of SE Europe, include markets in various EU countries as well as the countries that emerged after the break-up of the Soviet Union.

Operating in the markets of SE Europe is a strategic objective of the NLB Group. Long-term business contacts, longstanding experience with the businesses and economies of the region, as well as knowledge and understanding of local customs and practices are the inherent competitive advantages of the NLB Group. What makes the NLB Group’s competitive edge in the SE Europe even more important is the fact that the region is anticipating above average, sustained long-term growth, particularly in financial services.

NLB Group
Annual Report 2007